Brand Identity for Luca Gelaterie

A 360° project involving concept development, logo design, brand materials, interior design, website and social media management. Luca Gelaterie is a gelateria in the heart of Milan where customers, friends and producers are brought together by the unique experience and authentic taste of gelato. The mission is to create connections between people & neighbourhood, thus the idea of “Gelato di Compagnia” (literally meaning ice cream for company).